Five Ways to Directly Profit from your “Free-to-camper’ Internet Offering

You really need to consider your “free to the camper” Internet services an investment, and take the time to learn how to gain a return on that investment.  Foundation Telecommunications Inc. can help.  Here are a few suggestions.
 
-     High Speed Internet has ‘value” when you can  manage bandwidth.
-     Use the service as an online advertising forum
-     Use your High Speed Internet System to layer new services.
-     Install an Internet Kiosk in the main office.
-     Extend your wireless network to reach surrounding businesses.
 
Many RV Parks have been driven to offer Internet access for free to campers.  Understanding that they can not directly profit from a free-to-camper Internet offering many parks have chosen to install “do-it-yourself” Internet at the lowest possible cost. making for unreliable, slow and un-secure connections.  To top it all off, most RV parks do not have the resources or the knowledge to provide support to the campers when they experience connectivity problems which causes frustration and lost time for guests and staff.
 
So while you are trying to do your guests a favor by providing Internet “free”, you may  actually be losing guests and revenue to poor service, slow connection and anemic internet speeds.  Read any RV Blog on the Internet today.  The campers are rating the Internet experience as good or bad and by doing so they may be disqualifying your park as a destination point.

Here are five ways you can dramatically profit from your (free) high speed internet offering.
 
High Speed Internet has “VALUE” when you can manage your bandwidth.
With a high speed Internet system that supports bandwidth management, you will be able to offer campers a base service for free, and charge a premium to upgrade to a higher speed.  This still allows you to advertise “Free Wi-Fi” while insuring that guests that want higher speeds can have them by paying a little more.  Normal e-mail and web surfers will be happy, and appreciate the free service.  Business users, Gamers, and people who like to send pictures and large files won’t mind paying a little more so they can get back to the real reason they love to RV. 
  
Use the service as an online advertising forum.
On line advertising is on the rise. Do you have special services (hunting and fishing guides, bike rentals, custom cabins, hot tubs, etc.) that you want to tell all your campers about?  Do you have local restaurants, entertainment sites, medical service providers and RV repair businesses around you?  They would be happy to pay you for an advertisement on your Pay-Per-Use And RV park web site.  It allows them to reach their potential customers and at the same time puts money in your pocket.  Again, informing and helping the camper more than your competitor down the road.
 
Use your High Speed Internet System to layer new services.
By investing in a high speed Internet management solution that will accommodate the layering of new services you can plan for and profit from upcoming technologies. VOIP is a much less expensive alternative to regular phones and even cell phones. How would you like to advertise “Free Telephone Service to every camp site and slot” right next to the “Free Wi-Fi” service on your web site and in your advertising?  Your wireless network will support this and more.  The new I-Phone has truly revolutionized the hand held wireless market.  Can you imagine how many more wireless computers, hand held devices, cell phones, GPS tools, games and other products will be coming out?  They are even talking about putting Radio Frequency and GPS chips in pets for tracking and safety.  Does the RV Park down the road offer all this? 
 
Install an Internet Kiosk in the main office.
Many campers do not bring laptops or computers with them but need to check in at the office, check e-mail, print directions or make reservations down the road.  The Kiosk could be run on a Pay-Per-Use basis rather than a free basis in order to recover the investment in the computer and space.  You may even want to put one of your older computers at the Kiosk and buy a new updated one for the office.  The demands for processor and storage will be much less at the Kiosk.  Campers will be happier, there will be fewer requests to “borrow” the office computer or have you do the work for them and it could be an excellent gathering spot for the new generation “Y’ campers to socialize and teach each other  the wonders of networking, socializing and computer and internet “tricks and short cuts”.  This will free you and your staff to complete other requirements at the park while providing an additional revenue stream.
 
Extend your wireless network to reach surrounding businesses and residences.
Are there businesses close to your RV Park?  Are there residential sites close to your RV Park?  Do you have a restaurant or repair center that is open all year?  Why not offer Pay-Per-Use Service to travelers and local people who may not have access to the same High Speed connection you have?  You could bring the digital age to rural America and make money even in the off season.  The High Speed Internet from FTI is always there and ready to provide service and since it is Pay-Per-Use we will send you up to 50% of the revenue collected.  We take care of billing, set up, take down and provide a detailed usage list of services billed.
 
I would prefer that you sign up for the full FTI Internet Package but even if you already have internet access via DSL, T1 or local wireless company, Foundation Telecommunications can still help you delight your guests, make life a little easier for you and your staff and make you a little money while doing it.
 
Call today to find out how to make next season the best one ever!
 
Contact
Paul Moseley
Vice President Internet Sales and Marketing
Foundation Telecommunications Inc.